Variable service costs

Last updated: September 05, 2025

WhatsApp Business API message costs

  • All service conversations (initiated by the customer) are free
  • Marketing Conversations (marketing templates)
    • Honduras $0.148/conversation
    • North America $0.053/ conversation
  • Utility Conversations (utility templates)
    • Honduras $0.024/conversation
    • North America $0.008/conversation

AI Assistant Costs

  • Conversation AI $0.06/message
  • Reviews AI $0.240/message
  • Content AI Text $0.27/ 1000 words
  • Content AI Image $0.18/image
  • AI Employee $147/ month Unlimited AI Assistant

Email Marketing

  • Email sent $0.0027 /email
  • email validation $0.0125/ email

Terms and Conditions

Last updated: April 8, 2026

Currency in Invoices

Payment for services is made at the beginning of the month of service and is due on the day specified in the invoice. Service fees are assessed in American dollars (US$).

Service Plans

The services will be governed by the detail contained in each contracted plan, which is included in the invoices. The plans take effect once the customer pays the bill.

Our content production services are based on a “credit” system, with a pool of credits being credited at the beginning of each period. These credits vary depending on the contracted plan and can be used for content creation, content publishing and advertising guidelines. The detail of credit consumption by type of use is specified in this document.

The table of content production credits may be modified by us without prior notice and will take effect with a simple notification of changes to our Terms and Conditions to the customer via email or upon payment of the next invoice, where the information of the terms and conditions will be updated.

If in any case more or less credits are consumed in the month than established in the contracted plan, these will be adjusted for the next period as the case may be.

The customer will have access to production credit information and the details of their use on our customer platform.

If the customer rejects a piece because they don't like the art and requests a new designer

  • Half of the credits are charged to the rejected part.
  • A new task is created with regular credits.

If you only request another option from art, everything stays the same.

If you request a third art option, 4 additional credits are already charged

If more than 3 changes are requested to a version of the art, 1 credit is charged for each additional change.

Credit Allocation

Publication piece (photo, video, photo with logo) - 1 credit

Photo album publication - 3 credits

Basic photo retouching - 3 credits

Graphic design art for social (includes adaptation for story) - 8 credits

Additional change after 3 changes- 1 credits

Art size adaptations for other networks- 1 credits

Basic 2D animation up to 15 sec - 16 credits

Basic video editing up to 15 sec - 16 credits

30 seconds of AI video animation - 24 credits

An additional 15 seconds of AI video - 12 credits

Blog post on a website generated by IA- 6 credits

Email Marketing Template - 8 credits

Platform training requested by the customer, 1 hour - 15 credits

Mulberry

By “late payment” we refer to bills that exceeded their due date for payment.

In the case of advertising and content creation services, since there are delays of more than 10 days, we reserve the right to suspend content production services, which are resumed once the debt is paid off. The other services are still active. In this case, content production credits are accumulated and are not lost, and can be used when the service resumes. There is no need to adjust service cycle dates as everything stays the same.

If the default exceeds 10 days, we reserve the right to suspend all contracted services, including web platforms and online services, until the debt is paid off. The start dates of the service are adjusted to the dates of the new bills issued after the debt is paid off.

In the case of SaaS (Software as a Service) services such as websites, email marketing and the like, due to delays of more than 10 days, we reserve the right to suspend services, restricting access to customer users. If the delay exceeds 30 days, we reserve the right to cancel the service so as not to continue incurring additional costs.

If a payment arrangement is reached with the customer and the service is not suspended, the service dates remain the same, and the credits credited in each period are kept, even if they have not been used due to the suspension of content production services, and are available for use when the service is resumed. The amounts to be paid on the bills do not change.

Customer Material Storage

We normally keep material from customers for a period of one year, but we do not guarantee that material will be available once it is delivered to the customer. If the material produced is never used by the customer, we still keep it for one year, but we do not guarantee its availability after 6 months.

Communication Channels

Our communication channels can be via email or WhatsApp message to the company numbers or assigned contact. For content production requests, they can be made directly on our platform, which is the fastest and most effective way. They can also be done via email and WhatsApp message to the numbers of the company or assigned contact, but they may take longer to program on our production platform. For production requests, we do not accept the use of other channels such as WhatsApp groups or social networks.

Development of Arts and Videos

Once the request is received, during our office hours (L-V 9:00am - 5:00pm), the delivery time can take up to 48 hours for arts and up to 72 hours for videos. This applies to business days only. Each requested change can take up to 24 hours during business hours. One piece is worked at a time, and once approved by the customer, we proceed to work on the next piece. You can access the “URGENT” mode, in this mode the works are delivered in half the time, with the exception that they consume twice as many credits as usual.

Audiovisual Production

Audiovisual production sessions must be requested at least one week (7 days) in advance and depend on the availability of the production equipment.

Cancellation of the Service

Cancellation of services must be notified 30 days in advance in order to cancel all applicable platform services. If the cancellation is made before 30 days of the next invoice date, a proportional charge will be made to cover the 30 days of service. If the customer requires a transfer of services to their domain, a one-time transfer fee equivalent to the last full service bill will be charged; otherwise, all active services and advertising campaigns included in the contracted plans will be eliminated. All notifications must be made via email to be considered valid. The advertising campaigns configured during the service belong to the agency, even if they are configured on the client's platform, and will be eliminated when the service is canceled by the customer. Customer accounts on free platforms are the responsibility of the customer.

If the customer cancels the service before 3 months of operation, and a previous installation fee has not been charged for that service, the initial installation and configuration fee will be charged depending on the type of service.

Privacy Policy

Last updated: June 8, 2024

At Lumafly, we deeply value your privacy and are committed to protecting it. This privacy policy describes how we collect, use and protect your personal information when you interact with our services and platforms.

1. Information Collection

We collect personal information that you provide directly to us, such as your name, email address, telephone number and any other information relevant to the provision of our services. We may also automatically collect information through tracking technologies when you visit our web pages.

2. Use of Information

We use the information collected to:

  • Provide and improve our services.
  • Process payments and manage accounts.
  • Send communications, including service updates, news and promotions.
  • Personalize your experience on our platforms.
  • Comply with applicable legal obligations and regulations

3. Sharing Information

We do not share your personal information with third parties, except in the following circumstances:

  • With service providers who help us operate our business and provide services.
  • When necessary to comply with applicable laws or respond to legal process.
  • With your explicit consent.

4. Information Security

We implement reasonable security measures to protect your personal information against unauthorized access, alteration, disclosure or destruction. However, no method of Internet transmission or electronic storage is 100% secure, so we cannot guarantee its absolute security.

5. User Rights

You have the right to access, correct, update and delete the personal information we have. You can exercise these rights by contacting us through the means provided in this policy.

6. Information Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law.

7. Digital Asset Transfer

We value your privacy, so all digital assets, whether these are social media pages, websites, databases or other platforms that use the customer's brand image, are the customer's domain and can be transferred to their control as long as there are no debts or outstanding balances. Some cases may result in transportation costs that must be paid before the transfer can be made.

8. Changes to the Privacy Policy

We reserve the right to update this privacy policy at any time. We will notify any changes by posting the new policy on our platforms and, where appropriate, by sending an email notification.

9. Contact

If you have any questions or concerns about this privacy policy or how we handle your personal information, please contact us at:

Lumafly
Tegucigalpa, Honduras
info@lumafly.com

By using our services, you confirm that you have read and understood this privacy policy and accept the terms described in it.